Kuchita masewera olimbitsa thupi kumayankhula bwino kwa Adidas kuthamanga nsapato. Kampaniyo imagulitsa mitundu yambiri, koma nsapato za Boost ndi Springblade zimakhalabe zogulitsa kwambiri.
Za nsapato zothamanga za akazi a Adidas
Nsapato zazikazi zazimayi zimadziwika ndi:
- kapangidwe koganiza mozama;
- zotanuka zokha;
- kulemera kopepuka.
Za mtunduwo
Ndi mtundu wanji wosatheka kulingalira Masewera a Olimpiki popanda? Zachidziwikire, zovala zamtunduwu zili mu zovala za munthu aliyense. Zachidziwikire, iyi ndi Adidas. Ndizo zomwe mbiri zapadziko lonse zimagwirizanitsidwa naye. Ndipo mtundu wovala uwu udatha kukhala wotchuka kwambiri padziko lapansi.
Monga ambiri, mbiri ya kampani ya Adidas idayamba osati nthawi yabwino kwambiri. Ku Germany pambuyo pa nkhondo, abale a Dassler adaganiza zopeza kampani yopanga nsapato. Chinthu choyamba pakupambana kwa kampaniyo chitha kuonedwa ngati luntha la mchimwene wake wamkulu.
Adolf adapanga ukadaulo wapamwamba womwe umalola kuti kampaniyo ichite bwino. Poyamba iwo anali ndi zipinda zogona komanso ma slippers olimbitsa thupi. Koma anali Adolf yemwe adayambitsa ndikuyika nsapato zamasewera ndi spikes.
Anali nsapato yomwe inali yapadera panthawiyo. Adalowa ndikulira ndipo posakhalitsa othamanga ambiri adayamba kugwiritsa ntchito nsapatozi. Izi ndizomwe zidaloleza kampani kuti ipange ndikukhala pamsika ngati nsapato zamasewera.
Cholinga chachikulu pakupanga nsapato zake kutchuka, kampaniyo idayamba kugwiritsa ntchito zomwe akatswiri othamanga amachita. Umu ndi momwe mbiri yopambana ya Adidas idayambira.
Nthawi yomwe othamanga mu nsapatozi amalandira mendulo zochulukirapo, chizindikirocho chimakhala chotchuka kwambiri. Mfundo yoyamba komanso yayikulu inali kupambana ku Amsterdam pa Olimpiki, pomwe wothamanga wovala nsapato za ku Germany amatenga bronze.
Koma kupambana kopambana kudadza pomwe, pa Olimpiki yotsatira ku Berlin, wothamanga mu nsapato za abale adapambana mendulo zinayi zagolide ndikuyika mbiri padziko lonse lapansi.
M'zaka za m'ma 40, kampaniyo idasiya kukhala pansi pa dzina la Dassler. Abalewo anabalalika ndipo m'modzi wa iwo anapitiliza bizinesiyo. Adolf adatcha kampaniyo Adidas. Monga chidule cha zilembo zoyambirira za dzina lake lomaliza ndi lomaliza.
Kampaniyo idapitilizabe kutsatsa kwawo kopambana ndi kupambana kwa othamanga. Mfungulo wachitatu wopambana ndi kampani ya Adidas ndikuti kampaniyo idazindikira nthawi kuti ndikofunikira kukulitsa malonda ake. Ndipamene adayamba kupanga mtundu wamasewera komanso kusanja.
Dassler amamvetsetsa bwino kuti momwe angaperekere zowonjezera, kugulitsa kwakukulu komanso kupambana kwamakampani kungakhale. Komanso kampaniyo idayamba kusiyanitsa zovala zake. Chifukwa chake, pali mitundu yosiyanasiyana ya zovala yolunjika kwa omvera osiyanasiyana.
Ubwino ndi mawonekedwe
Ubwino waukulu ndi mawonekedwe:
- kusinthasintha kwamachitidwe;
- kugwiritsa ntchito matekinoloje osiyanasiyana;
- kugwiritsa ntchito zida zamakono;
- damping yabwino;
- zizindikiro zazikulu za kukana kuvala;
- wopanda msoko kutsogolo;
- dongosolo lothandizira pakati;
- zoyenera kwambiri;
- kapangidwe kabwino;
- mitundu yambiri yamitundu.
Adidas azimayi othamanga nsapato
Mitundu yazovala zazimayi ndizosangalatsa mosiyanasiyana. Tiyeni tione zitsanzo zotchuka kwambiri.
CLIMACOOL FRESH BOUNCE
Zojambulazo zidapangidwa ndi wolemba wotchuka yemwe amadziwika ndi ntchito zake. Mtunduwo ndiwachilengedwe chonse. Koyamba, zikuwoneka zosavuta komanso zochepa. Komabe, ili ndi ukadaulo waposachedwa kwambiri kuchokera ku Adidas.
Makhalidwe:
- Imagwiritsa ntchito thumba lopindika. Izi zidachitika kuti muchepetse mtengo wachitsanzo.
- Chokhacho ndicho chimaliziro chapamwamba kwambiri pano. Izi ndizokhazikika zokhazokha. Ili mu mawonekedwe a mikanda yopingasa yomwe imawoneka ngati thovu. Outsole imakhala ndimphamvu zamphamvu zobwerera komanso kutchinga bwino. Gawo lakumunsi kwa lokhalo limapangidwa ndi labala ndipo limafanana ndi chisa chazitali, chomwe chitha kuwona ukadaulo wapadera. Ndipo imatha kuwonanso pa the insole.
- Zinthu zomwe zili m'mbali sizangozi. Okonza nthawi zambiri amalimbikitsidwa ndi cholowa cha Adidas.
M'mphepete LUXE
Tiyeni kudziwa chitsanzo ichi mwatsatanetsatane. Zili bwino poyenda. Komanso amatha kugwiritsidwa ntchito povala tsiku ndi tsiku.
Makhalidwe:
- Pamwamba pa sneaker limapangidwa ndi nsalu yapadera. Imatambasula bwino ndikupumira mpweya wanu.
- Ali ndi mpweya wokwanira. Miyendo nthawi zonse imakhala youma.
- Kumbuyo kwa sneaker kumatha ndi zinthu zapadera kudendene. Nkhaniyi imagwira chidendene bwino. Chidendene chimapindika bwino, koma nthawi yomweyo chimapereka chithandizo chofunikira.
- Mkati mwake, kumbuyo kumakonzedwa ndi mauna.
- Zingwe zamagetsi zimagwiritsidwa ntchito.
- Lilime lachitsanzo limalumikizidwa mbali zonse ndi zinthu zakumtunda. Izi zimapangitsa kuti zinyalala zisatuluke ndikuteteza phazi kuti lisakwere. Mbali yakumtunda ya lilime ilinso ndi cholowetsa chithovu. Chithovu chimateteza phazi kuti lisakhudzidwe.
- Pofuna kuteteza phazi kuti lisagwedezeke poyenda m'malo ovuta, ukadaulo wolimbikitsa umagwiritsidwa ntchito. Mfundo yakuti lusoli imagwira ntchito zimawonekera ngakhale poyenda tsiku ndi tsiku, osathanso kuthamanga. Tekinolojeyi imathandizira phazi bwino ndipo silimalola kuti lizinyalanyaza.
- Outsole imapangidwa ndi mphira wapadera. Zimadziwonetsera zokha pamalo onyowa, sizilola kuti phazi lanu literere. Njira yopondera imafanana ndi momwe amapondedwera panjinga zamapiri akatswiri.
Ngati mukuyang'ana mtundu wosunthika momwe mungathamangire, komanso kuyenda, kuyenda ndi kuvala tsiku lililonse, ndiye kuti kusankha kwanu ndi EDGE LUXE.
DURAMA
Mtunduwo uli ndi chopangira chapadera cha SUPERCLOUD. Pakatikatikati kameneka kamakhala ndi zotsekemera zofewa. Chifukwa chake, musangalala ndi kuthamanga kwanu kuyambira koyambirira mpaka kumapeto.
Kapangidwe kake kamasinthidwa mwanjira zofananira ndi phazi lachikazi.
KULIMBIKITSA KOYERA
Ichi ndi mtundu watsopano wopangidwira azimayi. Mukamapanga KULIMBIKITSA KWAMBIRI, mawonekedwe a phazi lachikazi adalingaliridwa. Zitha kugwiritsidwa ntchito kuthamanga. Zipangizo zabwino zimagwiritsidwa ntchito.
Pamwambapa amapangidwa ndi zinthu zopangidwa. Chifukwa chake, mwendo uli ndi mpweya wokwanira.
KULIMBITSA ULTRA
Ngati muli okhudzika ndi mpira, ndiye mukudziwa bwino lomwe kuti kuphatikiza pakusewera ndi mpira, osewera amathera nthawi yochuluka m'malo olimbitsa thupi, kuthamanga komanso m'madziwe osambira.
Amasintha osati mawonekedwe awo okha, komanso thupi. Tiyeni tidziwe bwino za mtundu wa ULTRA BOOST. Amuna ochokera ku kampani yaku Germany adachitadi zonse zomwe angathe. Mtunduwu umaphatikizapo matekinoloje ambiri apamwamba komanso osangalatsa.
Kodi matekinoloje awa ndi ati ndipo amagwira ntchito bwanji?
- Tiyeni tiyambe ndi zinthu zapamwamba. Kafukufuku ambiri atsimikizira, ndipo mwina inunso mwina mwazindikira kuti nthawi zina phazi limatha kukwera mpaka 10 mm. Ngati nsapato yopita kumtunda imapangidwa ndi zinthu zolimba, ndiye kuti phazi limakodwa.
Sikuti mungangopeza "zotupa" ndi zotupa, koma nsapato zokhazokha zitha kutaya mawonekedwe awo ndikung'amba. Pofuna kupewa zovuta zonse izi, atsogoleri adziko lonse lapansi azida akupitilira kuzinthu zopangidwa popanga mitundu yawo yabwino.
Ukadaulo wapadera umalola kosasunthika ndi zotanuka kumtunda. Kuphatikiza apo, nkhaniyo imasintha phazi lanu. Kwina imatha kuchepa, kwinakwake imatha kukulira. Chifukwa chake, mumafika pamtontho watsopano.
- Kuwoneka kwachilendo kwa chidendene kumachitanso chidwi. Padi iyi idapangidwa kuti izilola kuyenda kwachilengedwe kwa tendon.
- Koma pazomwe amakonda ma sneaker omwe ali ndi manambala oyamba a Boost, ndi ukadaulo wofanana. Teknolojiyi imayimira makapisozi apadera omwe amatha kubwezera mphamvu. Kuphatikiza apo, izi zimakhalabe ndi katundu wawo makilomita mazana ambiri.
Mukamasewera ma sneaker okhala ndi thovu wamba, phazi lanu limangogweramo, potero limachepetsa kugwedezeka. Ndi corny chabe kuti muthamange pang'ono. Inde, uku kungakhale kukokomeza.
Koma kusiyana pakati pa kuthamanga thovu lokhazikika ndi Boost foam kuli ngati kuti mukuthamanga ubweya wa thonje komanso pa trampoline. Teknoloji yolimbikitsira imagwiradi ntchito. Zimakupatsani mwayi wosunga mphamvu zambiri ndikuyenda mtunda wautali.
- Zidzakhalanso zosangalatsa kuyang'anitsitsa kunja. Amapangidwa mu mawonekedwe a gululi.
Ngati mukufuna nsapato yabwino, ndizosatheka kuti musavomereze nsapato iyi.
CLIMACHILL
Zovala za CLIMACHILL zimapangidwa kuchokera ku nsalu zatsopano. Ubwino waukulu wachitsanzo ichi ndiukadaulo wozizira wozizira. Ngakhale atachita khama kwambiri, chinyezi chimachotsedwa msanga pamwamba.
Patsogolo pake pamakhala mpweya wokwanira wokhala ndi mpweya wokwanira.
MLANGIZO
Ichi ndi mtundu wa bajeti womwe uli ndi mawonekedwe apakati. Zojambulajambula zimapereka zokopa pansi. Chinsalu chachitsulo chimagwiritsidwa ntchito kupanga mtunduwo. Kukhazikika kolimba kumapereka kukhazikika kwa phazi mu nsapato.
FUNSO
Izi ndi nsapato zoyendetsa bwino pamtengo wotsika mtengo. Zapangidwa kuti ziziyenda mdziko limodzi. Chosanjikiza chapamwamba chimakhala chokwanira. Ukadaulo wapadera wa TORSION® SYSTEM umathandizira phazi.
SUPERNOVA
Ichi ndi mtundu wa bajeti womwe umagwiritsidwa ntchito poyendetsa. Kuphatikizika kwapakati, molunjika. Zingwezo ndizokwanira mokwanira. Nsalu idakonzedwa kutsogolo ndi pakati. Nsaluyo ndi yamtundu wokwanira. Palibe grout. Chidendene chimakhala cholimba kwambiri. Mwendo wakhazikika bwino mokwanira. Sock ilibe chitetezo.
Mtengo
Pafupifupi, nsapato zotere zimachokera ku ruble zikwi zitatu mpaka ma ruble zikwi makumi awiri. Mwachitsanzo, CLOUDFOAM FLYER imawononga ma ruble 5,000.
Kodi munthu angagule kuti?
Mutha kugula nsapato zazimayi m'misika yanu mumzinda. Komanso nsapato zimatha kuyitanidwa m'masitolo ogulitsa pa intaneti.
Ndemanga
Ndinkafuna nsapato zolimbitsira thupi komanso kuthamanga m'mawa. Ndinasankha mtundu wa DURAMA. Izi ndi nsapato zotsika mtengo komanso zapamwamba. Limbikitsani aliyense!
Zhanna, Kazan
Ndimakonda Adidas. Ndili nawo awiriawiri. Posachedwa ndagula mtundu wa SUPERNOVA. Ndidakonda mtundu wazida.
Margarita, Tyumen
Amayi adandipatsa nsapato zasiliva za ADIZER. Ndimawakonda kwambiri. Zomwe zili kumtunda ndizofewa kwambiri.
Taisiya, Astrakhan
Kwa nthawi yaitali ndakhala ndikufuna kupita kukathamanga. Sabata yatha ndidawona Adidas ULTRA BOOST m'sitolo. Ndinawakonda kwambiri kotero ndinawagula. Tsopano ndimathamanga m'mawa.
Larisa, Krasnoyarsk
Nthawi zonse ndimalakalaka ndigula nsapato zothamangira. Ndipo tsopano tsiku lafika. Ndinagula mtundu wa DURAMA. Mapazi amamva bwino kwambiri mu nsapato zotere.
Alina, Voronezh
Nsapato zazimayi kuchokera ku kampaniyi zidakwanitsa kuthana ndi kugonana koyenera ndi kapangidwe kake. Zovala zazimayi za Adidas zimagulidwa ndi akatswiri othandiza komanso zokometsera.
